Abou Nabout, Nadia. 2017. The Reduced Customer Revenue of TV-Induced Online Shoppers. Feld M Wissensdurst 08, München, 14.03.17
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Unpublished lecture |
| Language | German |
| Title | The Reduced Customer Revenue of TV-Induced Online Shoppers |
| Event | Feld M Wissensdurst 08 |
| Location | München |
| Event country | Germany |
| Date | March 14, 2017 |
Associations
- People
- Abou Nabout, Nadia (Details)
- Organization
- Institute for Interactive Marketing and Social Media IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)