Sinkovics, Rudolf, Schlegelmilch, Bodo B. 2000. Marketing Academics in Austria, Germany and Switzerland: Humboldt's Ideals Give Way to Performance Pressure. Journal of Marketing Management.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Journal article |
| Journal | Journal of Marketing Management |
| Citation Index | SSCI |
| WU-Journal-Rating new | MAR-C, STRAT-C |
| Language | English |
| Title | Marketing Academics in Austria, Germany and Switzerland: Humboldt's Ideals Give Way to Performance Pressure |
| Year | 2000 |
| Reviewed? | Y |
| DOI | na |
| Open Access | N |
Associations
- People
- Sinkovics, Rudolf (Former researcher)
- Schlegelmilch, Bodo B. (Details)