Quotation Valendin, Jan, Reutterer, Thomas, Platzer, Michael, Kalcher, Klaudius. 2020. What Machines Learn from Customer History: From RFM to LSTM. 42nd ISMS Marketing Science Conference Virtual Conference, Virtual Conference, United States/USA, 11.07-13.07.


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  • deel learning
  • forecasting
  • customer base analysis

Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title What Machines Learn from Customer History: From RFM to LSTM
Event 42nd ISMS Marketing Science Conference Virtual Conference
Year 2020
Date 11.07-13.07
Country United States/USA
Location Virtual Conference
URL https://www.abstractsonline.com/pp8/#!/9092/presentation/536

Associations

People
Valendin, Jan (Details)
Reutterer, Thomas (Details)
External
Kalcher, Klaudius (Mostly AI, Austria)
Platzer, Michael (Mostly AI, Austria)
Organization
Institute for Service Marketing and Tourism IN (Details)
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