Grün, Bettina, Dolnicar, Sara, Leisch, Friedrich. 2016. Increasing sample size compensates for data problems in segmentation studies. Journal of Business Research. 69 (2), 992-999.
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Status of publication | Published |
---|---|
Affiliation | External |
Type of publication | Journal article |
Journal | Journal of Business Research |
Citation Index | SSCI |
WU Journalrating 2009 | A |
WU-Journal-Rating new | FIN-A, INF-A, STRAT-B, VW-C, WH-B |
Language | English |
Title | Increasing sample size compensates for data problems in segmentation studies. |
Volume | 69 |
Number | 2 |
Year | 2016 |
Page from | 992 |
Page to | 999 |
Reviewed? | Y |
DOI | http://dx.doi.org/10.1016/j.jbusres.2015.09.004 |
Open Access | N |
Associations
- People
- Grün, Bettina (Details)
- External
- Dolnicar, Sara (Universtity of Queensland, Australia)
- Leisch, Friedrich (University of Natural Resources and Life Science, Austria)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 1105 Computer software (Details)
- 1113 Mathematical statistics (Details)
- 5701 Applied statistics (Details)