Hajibaba, Homa, Grün, Bettina, Dolnicar, Sara. 2020. Improving the stability of market segmentation analysis. International Journal of Contemporary Hospitality Management. 32 (4), 1393-1411.
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| Status of publication | Published |
|---|---|
| Affiliation | External |
| Type of publication | Journal article |
| Journal | International Journal of Contemporary Hospitality Management |
| Citation Index | SSCI |
| WU-Journal-Rating new | WH-B |
| Language | English |
| Title | Improving the stability of market segmentation analysis. |
| Volume | 32 |
| Number | 4 |
| Year | 2020 |
| Page from | 1393 |
| Page to | 1411 |
| Reviewed? | Y |
| DOI | http://dx.doi.org/10.1108/IJCHM-02-2019-0137 |
| Open Access | N |
Associations
- People
- Grün, Bettina (Details)
- External
- Dolnicar, Sara (Universtity of Queensland, Australia)
- Hajibaba, Homa (Universtity of Queensland, Australia)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 1105 Computer software (Details)
- 1113 Mathematical statistics (Details)
- 5701 Applied statistics (Details)