Becker, Philipp Benedikt, Klarner, Patricia. 2020. Managing the paradox of strategic flexibility: The relationship between paradoxical cognition and firm performance. 36th EGOS Colloquium, Hamburg, Deutschland, 02.07.-04.07.

RIS

@CONFERENCE{Becker2020,
title = {Managing the paradox of strategic flexibility: The relationship between paradoxical cognition and firm performance},
author = {Philipp Benedikt Becker and Patricia Klarner},
year = {2020},
address = {Hamburg},
language = {EN},
misc = {36th EGOS Colloquium},
abstract = {We conceptualize strategic flexibility as a strategic paradox that entails tensions between stability and dynamism. Furthermore, we develop a framework that disentangles the nested tensions of the strategic paradox as system-inherent, cognitive, and social. Integrating our framework with a strategic leadership perspective enables us to reveal mechanisms between paradoxical cognition, strategic action, and firm performance. CEO´s paradoxical cognition increases the ability and willingness to be strategically flexible. Additionally, a deep understanding of contradictory demands and a disposition to develop both/and-strategies positively moderates the relationship of strategic flexibility and firm performance. To test our propositions we propose a quantitative research method based on a computer aided text analysis algorithm (CATA).},
}