Becker, Philipp Benedikt, Klarner, Patricia. 2020. Managing the paradox of strategic flexibility: The relationship between paradoxical cognition and firm performance. 36th EGOS Colloquium, Hamburg, Deutschland, 02.07.-04.07.
BibTeX
Abstract
We conceptualize strategic flexibility as a strategic paradox that entails tensions between stability and dynamism. Furthermore, we develop a framework that disentangles the nested tensions of the strategic paradox as system-inherent, cognitive, and social. Integrating our framework with a strategic leadership perspective enables us to reveal mechanisms between paradoxical cognition, strategic action, and firm performance. CEO´s paradoxical cognition increases the ability and willingness to be strategically flexible. Additionally, a deep understanding of contradictory demands and a disposition to develop both/and-strategies positively moderates the relationship of strategic flexibility and firm performance. To test our propositions we propose a quantitative research method based on a computer aided text analysis algorithm (CATA).
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Paper presented at an academic conference or symposium |
Language | English |
Title | Managing the paradox of strategic flexibility: The relationship between paradoxical cognition and firm performance |
Event | 36th EGOS Colloquium |
Year | 2020 |
Date | 02.07.-04.07. |
Country | Germany |
Location | Hamburg |
Associations
- People
- Becker, Philipp Benedikt (Details)
- Klarner, Patricia (Details)
- Organization
- Institute for Organization Design IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5333 Business management (Details)