Matrisciano, Sara. 2020. Dialect goes business: subtextual dialect use as part of a new naming strategy in Italy. In: Naming, Identity and Tourism, Hrsg. Luisa Caiazzo, Richard Coates, Maoz Azaryahu, 113-134. Cambridge: Cambridge Scholars Publishing.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Chapter in edited volume |
| Language | English |
| Title | Dialect goes business: subtextual dialect use as part of a new naming strategy in Italy |
| Title of whole publication | Naming, Identity and Tourism |
| Editor | Luisa Caiazzo, Richard Coates, Maoz Azaryahu |
| Page from | 113 |
| Page to | 134 |
| Location | Cambridge |
| Publisher | Cambridge Scholars Publishing |
| Year | 2020 |
| ISBN | 978-1527542860 |
| Open Access | N |
Associations
- People
- Matrisciano-Mayerhofer, Sara (Details)
- Organization
- Institute for Romance Languages IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)
- 6604 Applied linguistics (Details)
- 6612 Dialectology (Details)
- 6615 Romance studies (Details)
- 6623 Sociolinguistics (Details)