Schlegelmilch, B.B., Van Deusen, C., Simintiras, A., Geyer-Schulz, A., Holzmüller, H.. 1999. The Use of Information Technology in Marketing Teaching. Panel Discussion, World Marketing Congress on Global Perspectives in Marketing for the 21st Century, Qawra, Malta, June 23-26
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | The Use of Information Technology in Marketing Teaching |
| Year | 1999 |
Associations
- People
- Holzmüller, Hartmut (Former researcher)
- Schlegelmilch, Bodo B. (Details)
- Geyer-Schulz, Andreas (Former researcher)
- Organization
- Institute for International Marketing Management IN (Details)