Zins, Andreas, Scharl, Arno, Dickinger, Astrid. 2018. Monitoring changes of destination image representations through mega sports events. Sixth International Conference on Destination Branding and Marketing (DBM-VI), , Macao, China, 05.12.-07.12.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | Monitoring changes of destination image representations through mega sports events |
| Event | Sixth International Conference on Destination Branding and Marketing (DBM-VI), |
| Year | 2018 |
| Date | 05.12.-07.12. |
| Country | China |
| Location | Macao |
Associations
- People
- Zins, Andreas (Former researcher)
- External
- Dickinger, Astrid (MODUL University Vienna, Austria)
- Scharl, Arno (MODUL University Vienna, Austria)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5312 Tourism research (Details)
- 5320 Marketing (Details)
- 5321 Market research (Details)