Quotation Schmid, Judith, Frank, Hermann, Keßler, Alexander, Barredy, Céline. 2018. Types of entrepreneurial marketing in family businesses. Research in Entrepreneurship and Small Business (RENT), Toledo, Spanien, 14.11.-16.11.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Poster presented at an academic conference or symposium
Language English
Title Types of entrepreneurial marketing in family businesses
Event Research in Entrepreneurship and Small Business (RENT)
Date 14.11.-16.11.
Location Toledo
Country Spain
Year 2018

Associations

People
Frank, Hermann (Details)
Keßler, Alexander (Details)
External
Barredy, Céline (Université de Lorraine, France)
Schmid, Judith (FH Technikum Wien, Austria)
Organization
Global Business and Trade DP (Details)
Research Institute for Family Business FI (Details)
Research areas (ÖSTAT Classification 'Statistik Austria')
5307 Business and management economics (Details)
5314 Trade Research (Details)
5333 Business management (Details)
5405 Empirical social research (Details)
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