Ipsmiller, Edith. 2018. SMEs’ Export Channel Choice: Predictions from Real Options Theory. AMA Global Marketing SIG Conference, Santorin, Griechenland, 22.05.2018.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | SMEs’ Export Channel Choice: Predictions from Real Options Theory |
| Event | AMA Global Marketing SIG Conference |
| Year | 2018 |
| Date | 22.05.2018 |
| Country | Greece |
| Location | Santorin |