Matrisciano, Sara. 2018. La narrazione di un prodotto glocale: mito e marketing della Pasta di Gragnano. Italienisch. Zeitschrift für italienische Sprache und Literatur, 79, 105-123.
BibTeX
Tags
Press 'enter' for creating the tag- Glocal Marketing
- Dialekt
- Pasta
Publication's profile
| Status of publication | Published |
|---|---|
| Affiliation | External |
| Type of publication | Journal article |
| Journal | Italienisch. Zeitschrift für italienische Sprache und Literatur |
| Language | Italian |
| Title | La narrazione di un prodotto glocale: mito e marketing della Pasta di Gragnano |
| Volume | 79 |
| Year | 2018 |
| Page from | 105 |
| Page to | 123 |
| Reviewed? | N |
| URL | http://periodicals.narr.de/index.php/italienisch/article/view/4647 |
| DOI | n.a. |
| Open Access | N |
Associations
- People
- Matrisciano-Mayerhofer, Sara (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 6612 Dialectology (Details)
- 6615 Romance studies (Details)
- 6623 Sociolinguistics (Details)