Weitzl, Wolfgang, Hutzinger, Clemens. 2018. Susceptibility to social influence: Its effects on online service recovery bystanders. In Proceedings of the 2018 Global Marketing Conference, Hrsg. Global Alliance of Marketing & Management Associations, 119-120. Tokyo: None.
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| Status of publication | Published |
|---|---|
| Affiliation | External |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | Susceptibility to social influence: Its effects on online service recovery bystanders |
| Title of whole publication | Proceedings of the 2018 Global Marketing Conference |
| Editor | Global Alliance of Marketing & Management Associations |
| Page from | 119 |
| Page to | 120 |
| Location | Tokyo |
| Year | 2018 |
| Open Access | N |
| Open Access Link | https://doi.org/10.15444/GMC2018.02.01.03 |
Associations
- People
- Weitzl, Wolfgang (Former researcher)
- External
- Hutzinger, Clemens (Seeburg Castle University, Austria)
- Organization
- Marketing DP (Details)
- Retailing and Marketing IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5300 Economics (Details)
- 5308 Management sciences (Details)
- 5320 Marketing (Details)
- 5338 Science of advertising (Details)