Kamleitner, Bernadette, Mitchell, Vincent, Stephen, Andrew, Kolah, Ardi. 2018. Your Customers May Be the Weakest Link in Your Data Privacy Defenses. MIT Sloan Management Review.
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Publication's profile
| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Journal article |
| Journal | MIT Sloan Management Review |
| Citation Index | SSCI |
| WU Journalrating 2009 | A |
| WU-Journal-Rating new | FIN-A, STRAT-C, WH-A |
| Language | English |
| Title | Your Customers May Be the Weakest Link in Your Data Privacy Defenses |
| Year | 2018 |
| Reviewed? | Y |
| URL | https://sloanreview.mit.edu/article/your-customers-may-be-the-weakest-link-in-your-data-privacy-defenses/ |
| DOI | na |
| Open Access | N |
Associations
- People
- Kamleitner, Bernadette (Details)
- External
- Kolah, Ardi (Henley Business School, United Kingdom)
- Mitchell, Vincent (University of Sydney Business School, Australia)
- Stephen, Andrew (University of Oxford, United Kingdom)
- Organization
- Institute for Marketing and Consumer Research IN (Details)
- Competence Center for Sustainability Transformation and Responsibility WE (Details)
- Competence Center for Experimental Research WE (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)
- 5321 Market research (Details)
- 5338 Science of advertising (Details)
- 5511 Social psychology (Details)
- 5532 Applied psychology (Details)