Gruber, Kathrin, Huber, Florian, Reutterer, Thomas. 2018. Marketing Science . Marketing Science , Philadelphia, Vereinigte Staaten/USA, 15.06-17.06.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | Marketing Science |
| Event | Marketing Science |
| Year | 2018 |
| Date | 15.06-17.06. |
| Country | United States/USA |
| Location | Philadelphia |
Associations
- People
- Gruber, Kathrin (Former researcher)
- Huber, Florian (Former researcher)
- Reutterer, Thomas (Details)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)
- Research Institute for Computational Methods FI (Details)
- Research Institute for Cryptoeconomics FI (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5301 Distributive trades (Details)
- 5307 Business and management economics (Details)
- 5315 Commercial science (Details)
- 5320 Marketing (Details)
- 5321 Market research (Details)