Güntürkün, Baris Pascal, Haumann, Till, Schons, Laura Marie, Wieseke, Jan. 2017. Customers’ Motive Attributions in Coproduction Contexts. ANZMAC 2017, Melbourne, Australien, 04.12.-06.12.
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Status of publication | Published |
---|---|
Affiliation | WU |
Type of publication | Paper presented at an academic conference or symposium |
Language | English |
Title | Customers’ Motive Attributions in Coproduction Contexts |
Event | ANZMAC 2017 |
Year | 2017 |
Date | 04.12.-06.12. |
Country | Australia |
Location | Melbourne |
URL | https://anzmac.wildapricot.org/ |
Associations
- People
- Güntürkün, Baris Pascal (Details)
- External
- Haumann, Till (University of Bochum, Germany)
- Schons, Laura Marie (University of Mannheim, Germany)
- Wieseke, Jan (University of Bochum, Germany)
- Organization
- Marketing DP (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5315 Commercial science (Details)
- 5320 Marketing (Details)
- 5321 Market research (Details)
- 5532 Applied psychology (Details)