Güntürkün, Baris Pascal, Haumann, Till, Schons, Laura Marie, Wieseke, Jan. 2017. Customers’ Motive Attributions in Coproduction Contexts. ANZMAC 2017, Melbourne, Australien, 04.12.-06.12.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | Customers’ Motive Attributions in Coproduction Contexts |
| Event | ANZMAC 2017 |
| Year | 2017 |
| Date | 04.12.-06.12. |
| Country | Australia |
| Location | Melbourne |
| URL | https://anzmac.wildapricot.org/ |
Associations
- People
- Güntürkün, Baris Pascal (Details)
- External
- Haumann, Till (University of Bochum, Germany)
- Schons, Laura Marie (University of Mannheim, Germany)
- Wieseke, Jan (University of Bochum, Germany)
- Organization
- Marketing DP (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5315 Commercial science (Details)
- 5320 Marketing (Details)
- 5321 Market research (Details)
- 5532 Applied psychology (Details)