Weitzl, Wolfgang, Einwiller, Sabine. 2018. Intervening failure attribution perceptions and NWOM with online service recovery actions. Academy of Marketing Science World Marketing Congress (AMSWMC21), Porto, Portugal, 27.06.-29.06.
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Status of publication | Published |
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Affiliation | External |
Type of publication | Paper presented at an academic conference or symposium |
Language | English |
Title | Intervening failure attribution perceptions and NWOM with online service recovery actions |
Event | Academy of Marketing Science World Marketing Congress (AMSWMC21) |
Year | 2018 |
Date | 27.06.-29.06. |
Country | Portugal |
Location | Porto |
Associations
- People
- Weitzl, Wolfgang (Former researcher)
- External
- Einwiller, Sabine (University of Vienna, Austria)
- Research areas (Ă–STAT Classification 'Statistik Austria')
- 5300 Economics (Details)
- 5308 Management sciences (Details)
- 5320 Marketing (Details)
- 5338 Science of advertising (Details)