Wlömert, Nils, Hotz-Behofsits, Christian, Abou Nabout, Nadia. 2017. How Paywalls affect Human Brand Success. ANZMAC Conference 2017, Melbourne, Australien, 04.12.-06.12.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | How Paywalls affect Human Brand Success |
| Event | ANZMAC Conference 2017 |
| Year | 2017 |
| Date | 04.12.-06.12. |
| Country | Australia |
| Location | Melbourne |
Associations
- People
- Wlömert, Nils (Details)
- Hotz-Behofsits, Christian (Details)
- Abou Nabout, Nadia (Details)
- Organization
- Institute for Interactive Marketing and Social Media IN (Details)