Hartl, Barbara, Muehlbacher, Stephan, Kirchler, Erich. 2013. Mental accounting in the context of consumer decision making. 16th EAWOP Congress , Münster, Deutschland, 22.05.-25.05.
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| Status of publication | Published |
|---|---|
| Affiliation | External |
| Type of publication | Poster presented at an academic conference or symposium |
| Language | English |
| Title | Mental accounting in the context of consumer decision making |
| Event | 16th EAWOP Congress |
| Date | 22.05.-25.05. |
| Location | Münster |
| Country | Germany |
| Year | 2013 |
Associations
- People
- Hartl, Barbara (Details)
- Kirchler, Erico (Former researcher)
- External
- Muehlbacher, Stephan (Universität Wien, Austria)
- Organization
- Competence Center for Empirical Research Methods WE (Details)