Quotation Kamleitner, Bernadette, Thürridl, Carina, Martin, Brett A. S. 2017. The Lure of a Product's Origin: How Upcycling Attracts Consumers. ACR 2017 North American Conference, San Diego (CA), Vereinigte Staaten/USA, 26.10.-29.10.




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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title The Lure of a Product's Origin: How Upcycling Attracts Consumers
Event ACR 2017 North American Conference
Year 2017
Date 26.10.-29.10.
Country United States/USA
Location San Diego (CA)


Kamleitner, Bernadette (Details)
Thürridl, Carina (Former researcher)
Martin, Brett A. S. (Queensland University of Technology, Australia)
Institute for Marketing and Consumer Research IN (Details)
Competence Center for Sustainability Transformation and Responsibility WE (Details)
Competence Center for Experimental Research WE (Details)
Research areas (ÖSTAT Classification 'Statistik Austria')
5320 Marketing (Details)
5321 Market research (Details)
5338 Science of advertising (Details)
5511 Social psychology (Details)
5532 Applied psychology (Details)
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