Koller, Monika, Holub, Sandra, Kamleitner, Bernadette. 2017. Multidisciplinary Perspectives on Ownership. A Special Issue of ¿Perspektiven¿. Transfer. Werbeforschung & Praxis. 63 (3), 33-36.
BibTeX
Tags
Press 'enter' for creating the tagPublication's profile
| Status of publication | Published |
|---|---|
| Affiliation | External |
| Type of publication | Journal article |
| Journal | transfer - Zeitschrift für Kommunikation und Markenmanagement |
| WU-Journal-Rating new | MAR-D, STRAT-D |
| Language | English |
| Title | Multidisciplinary Perspectives on Ownership. A Special Issue of ¿Perspektiven¿ |
| Volume | 63 |
| Number | 3 |
| Year | 2017 |
| Page from | 33 |
| Page to | 36 |
| Reviewed? | Y |
| DOI | na |
| Open Access | N |
Associations
- People
- Koller, Monika (Details)
- Holub, Sandra (Former researcher)
- Kamleitner, Bernadette (Details)
- Organization
- Institute for Marketing and Consumer Research IN (Details)
- Competence Center for Sustainability Transformation and Responsibility WE (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)
- 5321 Market research (Details)
- 5338 Science of advertising (Details)
- 5511 Social psychology (Details)
- 5532 Applied psychology (Details)