Quotation Koller, Monika, Holub, Sandra, Kamleitner, Bernadette. 2017. Multidisciplinary Perspectives on Ownership. A Special Issue of ¿Perspektiven¿. Transfer. Werbeforschung & Praxis. 63 (3), 33-36.


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Publication's profile

Status of publication Published
Affiliation External
Type of publication Journal article
Journal transfer - Zeitschrift für Kommunikation und Markenmanagement
WU-Journal-Rating new MAR-D, STRAT-D
Language English
Title Multidisciplinary Perspectives on Ownership. A Special Issue of ¿Perspektiven¿
Volume 63
Number 3
Year 2017
Page from 33
Page to 36
Reviewed? Y
DOI na
Open Access N

Associations

People
Koller, Monika (Details)
Holub, Sandra (Former researcher)
Kamleitner, Bernadette (Details)
Organization
Institute for Marketing and Consumer Research IN (Details)
Competence Center for Sustainability Transformation and Responsibility WE (Details)
Research areas (ÖSTAT Classification 'Statistik Austria')
5320 Marketing (Details)
5321 Market research (Details)
5338 Science of advertising (Details)
5511 Social psychology (Details)
5532 Applied psychology (Details)
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