Quotation Weitzl, Wolfgang, Einwiller, Sabine. 2017. Investigating online complainants’ reactions to (un-)desired webcare responses. In Proceedings of the 3rd International Colloquium on Corporate Branding, Identity, Image and Reputation: Current and Future Trends, Developments and Challenges. Hrsg. Melewar, T.C.; Foroudi, Pantea; Jin, Zhongqi; Papasolomo, Ioanna; Melanthiou, Yioula, 99-100. Middlesex University, London: None.


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Publication's profile

Status of publication Published
Affiliation External
Type of publication Contribution to conference proceedings
Language English
Title Investigating online complainants¿ reactions to (un-)desired webcare responses
Title of whole publication Proceedings of the 3rd International Colloquium on Corporate Branding, Identity, Image and Reputation: Current and Future Trends, Developments and Challenges.
Editor Melewar, T.C.; Foroudi, Pantea; Jin, Zhongqi; Papasolomo, Ioanna; Melanthiou, Yioula
Page from 99
Page to 100
Location Middlesex University, London
Year 2017

Associations

People
Weitzl, Wolfgang (Former researcher)
External
Einwiller, Sabine (University of Vienna, Austria)
Research areas (ÖSTAT Classification 'Statistik Austria')
5300 Economics (Details)
5308 Management sciences (Details)
5320 Marketing (Details)
5338 Science of advertising (Details)
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