Quotation Sengo Furtado, Filipe, Karpienko, Radoslaw, Reutterer, Thomas. 2016. Was this review helpful to you? Determinants of helpfulness voting patterns in the context of online customer reviews. European Marketing Academy 44th Annual Conference, Oslo, Norwegen, 34.05.-27.05.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title Was this review helpful to you? Determinants of helpfulness voting patterns in the context of online customer reviews
Event European Marketing Academy 44th Annual Conference
Year 2016
Date 34.05.-27.05.
Country Norway
Location Oslo

Associations

People
Sengo Furtado, Filipe (Details)
Karpienko, Radoslaw (Former researcher)
Reutterer, Thomas (Details)
Organization
Institute for Service Marketing and Tourism IN (Details)
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