Quotation Einwiller, Sabine, Weitzl, Wolfgang. 2016. Book review. Besprechung von Business essentials for strategic communicators, von M. W. Ragas & R. Culp. Corporate Communications 21 (3), 409-413.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Book or article review
Journal Corporate Communications
Language English
Title Book review
Reviewed work Business essentials for strategic communicators
Reviewed work's auhtor M. W. Ragas & R. Culp
Volume 21
Issue 3
Year 2016
Page from 409
Page to 413

Associations

People
Weitzl, Wolfgang (Former researcher)
External
Einwiller, Sabine (University of Vienna, Austria)
Organization
Marketing DP (Details)
Retailing and Marketing IN (Details)
Research areas (Ă–STAT Classification 'Statistik Austria')
5300 Economics (Details)
5308 Management sciences (Details)
5320 Marketing (Details)
5338 Science of advertising (Details)
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