Kamleitner, Bernadette. 2014. A Metaphorical Synthesis of the Impact of Ownership on Consumer Behavior. Available at SSRN: https://ssrn.com/abstract=2770609.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Working/discussion paper, preprint |
| Language | English |
| Title | A Metaphorical Synthesis of the Impact of Ownership on Consumer Behavior |
| Title of whole publication | Available at SSRN: https://ssrn.com/abstract=2770609 |
| Year | 2014 |
| URL | https://papers.ssrn.com/sol3/papers.cfm?abstract_id=2770609 |
Associations
- People
- Kamleitner, Bernadette (Details)
- Organization
- Institute for Marketing and Consumer Research IN (Details)
- Competence Center for Sustainability Transformation and Responsibility WE (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)
- 5321 Market research (Details)
- 5338 Science of advertising (Details)
- 5511 Social psychology (Details)
- 5532 Applied psychology (Details)