Kamleitner, Bernadette. 2015. Psychologischer Besitz und Konsumentenverhalten. 45. Jahrestagung der Kommission Marketing, Vienna, 29.01.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Unpublished lecture |
| Language | German |
| Title | Psychologischer Besitz und Konsumentenverhalten |
| Event | 45. Jahrestagung der Kommission Marketing |
| Location | Vienna |
| Date | Jan. 29, 2015 |
Associations
- People
- Kamleitner, Bernadette (Details)
- Organization
- Marketing and Consumer Research IN (Details)
- Competence Center for Sustainability Transformation and Responsibility WE (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)
- 5321 Market research (Details)
- 5338 Science of advertising (Details)
- 5511 Social psychology (Details)
- 5532 Applied psychology (Details)