Weitzl, Wolfgang, Zniva, Robert, Wagner, Udo. 2015. The Influence of Marketers´and Consumer´s Voices in the Era of Social Media. EMAC 2015, Leuven, Belgien, 26.05.-28.05..
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Paper presented at an academic conference or symposium |
Language | English |
Title | The Influence of Marketers´and Consumer´s Voices in the Era of Social Media |
Event | EMAC 2015 |
Year | 2015 |
Date | 26.05.-28.05. |
Country | Belgium |
Location | Leuven |
URL | http://kuleuvencongres.be/EMAC2015 |
Associations
- People
- Weitzl, Wolfgang (Former researcher)
- Zniva, Robert (Details)
- External
- Wagner, Udo (Universität Wien, Austria)
- Organization
- Retailing and Marketing IN (Details)