Quotation Bradonjic, Philip, Franke, Nikolaus, Lüthje, Christian. 2014. Producer-centrism: the inherent disregard of user innovativeness in new product development. Open & User Innovation Workshop, Boston, Vereinigte Staaten/USA, 28.07.-30.07.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Poster presented at an academic conference or symposium
Language English
Title Producer-centrism: the inherent disregard of user innovativeness in new product development
Event Open & User Innovation Workshop
Date 28.07.-30.07
Location Boston
Country United States/USA
Year 2014

Associations

People
Bradonjic, Philip (Former researcher)
Franke, Nikolaus (Details)
External
Lüthje, Christian (Institut für Innovationsmarketing, Technische Universität Hamburg-Harburg, Germany)
Organization
Institute for Entrepreneurship and Innovation IN (Details)
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