Gruber, Verena, Schlegelmilch, Bodo B., Penz, Elfriede. 2013. Disentangling Consumers' Preference Functions for Sustainable Products. Society for Consumer Psychology Summer Conference, Honolulu, Vereinigte Staaten/USA, 31.07.-04.08..
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Poster presented at an academic conference or symposium |
Language | English |
Title | Disentangling Consumers' Preference Functions for Sustainable Products |
Event | Society for Consumer Psychology Summer Conference |
Date | 31.07.-04.08. |
Location | Honolulu |
Country | United States/USA |
Year | 2013 |
Associations
- People
- Gruber, Verena (Former researcher)
- Schlegelmilch, Bodo B. (Details)
- Penz, Elfriede (Details)
- Organization
- Institute for International Marketing Management IN (Details)
- Competence Center for Empirical Research Methods WE (Details)