Penz, Elfriede, Stöttinger, Barbara. 2012. Consumer and vendor perceptions of sports goods counterfeits in three counterfeit hubs. ANZMAC Annual Conference, Adelaide, Australien, 03.12-05.12.2012.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | Consumer and vendor perceptions of sports goods counterfeits in three counterfeit hubs |
| Event | ANZMAC Annual Conference |
| Year | 2012 |
| Date | 03.12-05.12.2012 |
| Country | Australia |
| Location | Adelaide |
Associations
- People
- Penz, Elfriede (Details)
- Stöttinger, Barbara (Details)
- Organization
- Institute for International Marketing Management IN (Details)
- Competence Center for Empirical Research Methods WE (Details)