Gruber, Verena, Schlegelmilch, Bodo B., Houston, Michael J.. 2012. An Examination of Consumers' Inference Formation About Product Sustainability. IAREP, Wroclaw, Polen, 5.09.-08.09.
BibTeX
Tags
Press 'enter' for creating the tagPublication's profile
| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | An Examination of Consumers' Inference Formation About Product Sustainability |
| Event | IAREP |
| Year | 2012 |
| Date | 5.09.-08.09 |
| Country | Poland |
| Location | Wroclaw |
Associations
- People
- Gruber, Verena (Former researcher)
- Schlegelmilch, Bodo B. (Details)
- External
- Houston, Michael J. (Carlson School of Management, United States/USA)
- Organization
- Institute for International Marketing Management IN (Details)