Schlegelmilch, Bodo B., Ambos, Björn, Pattera, M.. 2003. Multi-Utility: Strategic Option in deregulated Markets? An Empirical Assessment using Conjoint Measures, competitive paper, presented at. 3rd European Academy of Management, Milan, Italien, 3.4.-5.4..
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Paper presented at an academic conference or symposium |
Language | English |
Title | Multi-Utility: Strategic Option in deregulated Markets? An Empirical Assessment using Conjoint Measures, competitive paper, presented at |
Event | 3rd European Academy of Management |
Year | 2003 |
Date | 3.4.-5.4. |
Country | Italy |
Location | Milan |
Associations
- People
- Schlegelmilch, Bodo B. (Details)
- Ambos, Björn (Former researcher)
- External
- Pattera, M.
- Organization
- Institute for International Marketing Management IN (Details)
- Institute for International Business (Fisch) (Details)