Zins, Andreas. 2011. Strategic marketing planning for a federal state: the case of Burgenland - Austria. Guest lecture - Rajhabat University, Chiangmai, Thailand, 06.02.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Unpublished lecture |
| Language | English |
| Title | Strategic marketing planning for a federal state: the case of Burgenland - Austria |
| Event | Guest lecture - Rajhabat University |
| Location | Chiangmai, Thailand |
| Date | Feb. 6, 2011 |
Associations
- People
- Zins, Andreas (Former researcher)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)
- Research Institute for Supply Chain Management FI (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5312 Tourism research (Details)
- 5320 Marketing (Details)
- 5321 Market research (Details)