Schlegelmilch, Bodo B., Öberseder, Magdalena. 2009. Half a Century of Marketing Ethics: Shifting Perspectives and emerging Trends. In Proceedings of the 14th Biennial World marketing Congress of the Academy of Marketing Science, Hrsg. AMS, 23-23. Oslo Norway, July 22-25:
BibTeX
Tags
Press 'enter' for creating the tagPublication's profile
| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | Half a Century of Marketing Ethics: Shifting Perspectives and emerging Trends |
| Title of whole publication | Proceedings of the 14th Biennial World marketing Congress of the Academy of Marketing Science |
| Editor | AMS |
| Page from | 23 |
| Page to | 23 |
| Location | Oslo Norway, July 22-25 |
| Year | 2009 |
Associations
- People
- Schlegelmilch, Bodo B. (Details)
- Öberseder, Magdalena (Former researcher)
- Organization
- Institute for International Marketing Management IN (Details)