Quotation Zauner, Alexander, Floh, Arne, Koller, Monika. 2010. Behavioral post-consumption intentions from a higher-order multidimensional value perspective. 2010 American Marketing Association (AMA) Summer Marketing Educators' Conference, Boston, Vereinigte Staaten/USA, 13.08.-16.08..


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title Behavioral post-consumption intentions from a higher-order multidimensional value perspective
Event 2010 American Marketing Association (AMA) Summer Marketing Educators' Conference
Year 2010
Date 13.08.-16.08.
Country United States/USA
Location Boston

Associations

People
Zauner, Alexander (Former researcher)
Floh, Arne (Details)
Koller, Monika (Details)
Organization
Institute for Marketing Management IN (Details)
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