Quotation Zauner, Alexander, Floh, Arne, Koller, Monika. 2010. Customer value in consumption-systems: the case of mobile telecommunication. European Association for Consumer Research Conference 2010, Royal Holloway University of London, Surrey, UK, Gro├čbritannien, 30.06.-03.07..


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Paper presented at an academic conference or symposium
Language English
Title Customer value in consumption-systems: the case of mobile telecommunication
Event European Association for Consumer Research Conference 2010
Year 2010
Date 30.06.-03.07.
Country United Kingdom
Location Royal Holloway University of London, Surrey, UK

Associations

People
Zauner, Alexander (Former researcher)
Floh, Arne (Details)
Koller, Monika (Details)
Organization
Institute for Marketing Management IN (Details)
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