Holweg, Christina, Lienbacher, Eva, Weber, Daniela, Schnedlitz, Peter. 2009. Social Supermarkets - A New Marketing Channel?. anzmac. Australian & New Zealand Marketing Academy. 30.11.-02.12., Sustainable Management and Marketing Conference; book of abstracts, ISBN 1 86308 160 7, Melbourne.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Miscellaneous |
| Language | English |
| Title | Social Supermarkets - A New Marketing Channel? |
| Source | anzmac. Australian & New Zealand Marketing Academy. 30.11.-02.12., Sustainable Management and Marketing Conference; book of abstracts, ISBN 1 86308 160 7, Melbourne |
| Year | 2009 |
Associations
- People
- Holweg, Christina (Details)
- Lienbacher, Eva (Former researcher)
- Weber, Daniela (Details)
- Schnedlitz, Peter (Former researcher)
- Organization
- Institute for Statistics and Mathematics IN (Details)
- Institute for Retailing & Data Science IN (Details)
- Research Institute for Computational Methods FI (Details)