Penz, Elfriede, Stöttinger, Barbara, Hofmann, Eva, Kirchler, Erich. 2010. Evoked emotions in counterfeit usage: Employing "desire collages" to reveal unexplored dimensions of consumers emotional states. SCP (Society for Consumer Psychology), St. Pete Beach, FL, Vereinigte Staaten/USA, 25.02.-27.02..
BibTeX
Tags
Press 'enter' for creating the tagPublication's profile
| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | Evoked emotions in counterfeit usage: Employing "desire collages" to reveal unexplored dimensions of consumers emotional states |
| Event | SCP (Society for Consumer Psychology) |
| Year | 2010 |
| Date | 25.02.-27.02. |
| Country | United States/USA |
| Location | St. Pete Beach, FL |
Associations
- People
- Penz, Elfriede (Details)
- Stöttinger, Barbara (Details)
- Hofmann, Eva (Details)
- External
- Kirchler, Erich (Faculty of Psychology, University of Vienna , Austria)
- Organization
- Institute for International Marketing Management IN (Details)