Penz, Elfriede, Stöttinger, Barbara. 2009. The demand for counterfeits: An extended TPB approach with empirical evidence from seven countries. In Advances in Consumer Research, Vo. 36, Hrsg. Ann Mc Gill & Sharon Shavitt, 610-611. Duluth, MN: Association for Consumer Research.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | The demand for counterfeits: An extended TPB approach with empirical evidence from seven countries |
| Title of whole publication | Advances in Consumer Research, Vo. 36 |
| Editor | Ann Mc Gill & Sharon Shavitt |
| Page from | 610 |
| Page to | 611 |
| Location | Duluth, MN |
| Publisher | Association for Consumer Research |
| Year | 2009 |
| ISBN | 0-915552-63-9 |
Associations
- People
- Penz, Elfriede (Details)
- Stöttinger, Barbara (Details)
- Organization
- Institute for International Marketing Management IN (Details)