Hienerth, Claudia, Meyer, David. Forthcoming. A metrics system for the performance measurement of online distribution channels of multi-channel retailers. In Proceedings of the 17th European Conference in Information Systems, Hrsg.
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| Affiliation | WU |
|---|---|
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | A metrics system for the performance measurement of online distribution channels of multi-channel retailers |
| Title of whole publication | Proceedings of the 17th European Conference in Information Systems |
| Year | 2009 |
Associations
- People
- Meyer, David (Former researcher)
- External
- Hienerth, Claudia
- Organization
- Institute for Information Systems and Society IN (Details)