Neale, Larry, Treiblmaier, Horst, Henderson, Vani, Hunter, Lee, Hudson, Karen, Murphy, Jamie. 2009. The Google Online Marketing Challenge and Research Opportunities. Journal of Marketing Education 31 (1): 76-85.
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Status of publication | Published |
---|---|
Affiliation | WU |
Type of publication | Journal article |
Journal | Journal of Marketing Education |
Language | English |
Title | The Google Online Marketing Challenge and Research Opportunities |
Volume | 31 |
Number | 1 |
Year | 2009 |
Page from | 76 |
Page to | 85 |
Reviewed? | Y |
Associations
- People
- Treiblmaier, Horst (Former researcher)
- External
- Henderson, Vani
- Hudson, Karen
- Hunter, Lee
- Murphy, Jamie
- Neale, Larry
- Organization
- Institute for Information Systems and Society IN (Details)