Sinkovics, Rudolf R. , Penz, Elfriede. 2007. Harvesting online communities for market entry decisions. EIBA, Catania, Italien, Dec 13-15.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Paper presented at an academic conference or symposium |
| Language | English |
| Title | Harvesting online communities for market entry decisions |
| Event | EIBA |
| Year | 2007 |
| Date | Dec 13-15 |
| Country | Italy |
| Location | Catania |
Associations
- People
- Penz, Elfriede (Details)
- External
- Sinkovics, Rudolf R. (Manchester Business School, United Kingdom)
- Organization
- Institute for International Marketing Management IN (Details)