Quotation Reutterer, Thomas. 2007. Hybride Kunden und Datenflut. a3 BOOM, Magazin für Media, Marketing, Medien, Werbung, 08.03.


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Magazine/newspaper article
Language German
Title Hybride Kunden und Datenflut
Title of journal a3 BOOM, Magazin für Media, Marketing, Medien, Werbung
Year 2007
Date March 8, 2007

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Reutterer, Thomas (Details)
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Institute for Service Marketing and Tourism IN (Details)
Institute for Retailing & Data Science IN (Details)
Research Institute for Computational Methods FI (Details)
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