Natter, Martin, Mild, Andreas, Taudes, Alfred, Wagner, Udo. 2007. Planning new tariffs at tele.ring
An integrated segmentation, targeting and positioning tool designed for managerial applicability. 36th EMAC Conference, Reykjavik, Island, 22.05-25.05.
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Paper presented at an academic conference or symposium |
Language | English |
Title | Planning new tariffs at tele.ring An integrated segmentation, targeting and positioning tool designed for managerial applicability |
Event | 36th EMAC Conference |
Year | 2007 |
Date | 22.05-25.05 |
Country | Iceland |
Location | Reykjavik |
Associations
- People
- Natter, Martin (Former researcher)
- Mild, Andreas (Details)
- Taudes, Alfred (Details)
- External
- Wagner, Udo (Universität Wien, Austria)
- Organization
- Institute for Production Management (Taudes) (Details)