Hoffmann, Edgar. 2006. Besprechung von Xenismen in der Werbung. Die Instrumentalisierung des Fremden. Frankfurt a.M. (u.a.): Lang 2005, von Bratschi, R. . Moderne Sprachen 50 (2): 151-154.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Book or article review |
| Journal | Moderne Sprachen |
| Language | German |
| Reviewed work | Xenismen in der Werbung. Die Instrumentalisierung des Fremden. Frankfurt a.M. (u.a.): Lang 2005 |
| Reviewed work's auhtor | Bratschi, R. |
| Volume | 50 |
| Issue | 2 |
| Year | 2006 |
| Page from | 151 |
| Page to | 154 |
Associations
- People
- Hoffmann, Edgar (Former researcher)
- Organization
- Institute for Slavic Languages IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)
- 6604 Applied linguistics (Details)
- 6903 Humanities (interdisciplinary) (Details)