Boztug, Yasemin, Reutterer, Thomas. 2007. How to Select a Proper Market Basket Ensemble? A Comparison Between Data-Driven and Ad Hoc Results. 36th EMAC Conference, Reykjavik, Island, 22.05.-25.05..
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Status of publication | Published |
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Affiliation | WU |
Type of publication | Paper presented at an academic conference or symposium |
Language | English |
Title | How to Select a Proper Market Basket Ensemble? A Comparison Between Data-Driven and Ad Hoc Results |
Event | 36th EMAC Conference |
Year | 2007 |
Date | 22.05.-25.05. |
Country | Iceland |
Location | Reykjavik |
Associations
- People
- Reutterer, Thomas (Details)
- External
- Boztug, Yasemin (Humboldt-Universität zu Berlin, Germany)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)
- Institute for Retailing & Data Science IN (Details)