Quotation Kotzab, Herbert, David B., Grant, Bjerre, Mogens, Aastrup, Jesper, Reutterer, Thomas. 2006. The Role of Efficient Consumer Response in Assisting Business Excellence. In Society for Marketing Advances (SMA) Proceedings 2006, Hrsg. Kehoe, W.J. and L.K. Whitten, ???-???. Charlottesville, VA:


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title The Role of Efficient Consumer Response in Assisting Business Excellence
Title of whole publication Society for Marketing Advances (SMA) Proceedings 2006
Editor Kehoe, W.J. and L.K. Whitten
Page from ???
Page to ???
Location Charlottesville, VA
Year 2006
ISBN 0-9676059-7-0

Associations

People
Kotzab, Herbert (Former researcher)
Reutterer, Thomas (Details)
External
Aastrup, Jesper
Bjerre, Mogens
David B., Grant
Organization
Institute for Service Marketing and Tourism IN (Details)
Retailing (Former organization)
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