Springer, Reiner. 2004. Marketing für Transformationsländer - Umfeld, Instrumente, Strategien. 11 Wien: Service-Fachverlag.
BibTeX
Tags
Press 'enter' for creating the tagPublication's profile
Status of publication | Published |
---|---|
Affiliation | WU |
Type of publication | Lecture notes/article in lecture notes |
Language | German |
Title of whole publication | Marketing für Transformationsländer - Umfeld, Instrumente, Strategien |
Page from | 1 |
Page to | 141 |
Edition | 11 |
Location | Wien |
Publisher | Service-Fachverlag |
Year | 2004 |
Associations
- People
- Springer, Reiner (Former researcher)
- Organization
- Institute for International Business (Puck) (Details)