Schnedlitz, Peter. 2006. Von "Geiz ist geil" zu "billig". In Die Marke Feibra, Hrsg. Spreitzer, Helmut, Kotzab, Herbert, 64-66. Wien: Editorial Coscoroba.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Chapter in edited volume |
| Language | German |
| Title | Von "Geiz ist geil" zu "billig" |
| Title of whole publication | Die Marke Feibra |
| Editor | Spreitzer, Helmut, Kotzab, Herbert |
| Page from | 64 |
| Page to | 66 |
| Location | Wien |
| Publisher | Editorial Coscoroba |
| Year | 2006 |
| Reviewed? | Y |
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- People
- Schnedlitz, Peter (Details)
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- Retailing (Former organization)