Rößl, Dietmar. 2001. Beziehungsmarketing im Lebenszyklus von KMU: Gründung, Innovation und Kooperation. Thexis 18 (1): 22-26.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Journal article |
| Journal | Thexis |
| Title | Beziehungsmarketing im Lebenszyklus von KMU: Gründung, Innovation und Kooperation |
| Volume | 18 |
| Number | 1 |
| Year | 2001 |
| Page from | 22 |
| Page to | 26 |
| Reviewed? | Y |
Associations
- People
- Rößl, Dietmar (Details)
- Organization
- Trade and Small and Medium Enterprises
(Former organization)
- Research Institute for Cooperation and Cooperatives FI (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)
- 5333 Business management (Details)